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Evaluation methods

report writing

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Executive summary Arazindi Fashion House (AFH), an Australian clothing store, initiated a promotional technique in which customers were issued with a card that entitled them to a 20% discount on any purchase they made during the month of June. The nationwide sales manager of AFH conducted a research that was mainly intended to establish the effectiveness of this promotional technique. Particularly, the research intended to establish whether or not the amount of sales was influenced by the use of promotional cards. A sample of 200 customers was used in the research. From this sample, techniques of data analysis such as correlation, use of descriptive statistics, and graphical methods were used to answer the questions posed by the research. Statistical analysis Methods

Myers' Psychology for AP - Unit 2 Flashcards2

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HINDSIGHT BIAS Unit #2: Research CRITICAL THINKING Unit #2: Research THEORY Unit #2: Research Methods HYPOTHESIS Unit #2: Research Methods OPERATIONAL DEFINITION Unit #2: Research Methods REPLICATION Unit #2: Research Methods CASE STUDY Unit #2: Research Methods SURVEY Unit #2: Research Methods POPULATION Unit #2: Research Methods RANDOM SAMPLE Unit #2: Research Methods NATURALISTIC OBSERVATION Unit #2: Research Methods CORRELATION Unit #2: Research Methods CORRELATION COEFFICIENT Unit #2: Research Methods SCATTERPLOT Unit #2: Research Methods ILLUSORY CORRELATION Unit #2: Research Methods EXPERIMENT Unit #2: Research Methods RANDOM ASSIGNMENT Unit #2: Research Methods DOUBLE-BLIND PROCEDURE Unit #2: Research Methods PLACEBO EFFECT

Chapter 2: Psychology: Themes and Variations, Canadian Edition

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Psychological research Operational definition: describes the operation that will be used to measure or control a variable Aim of good scientific research is a) clarity and precision and b) relative intolerance of error Peer-reviewed articles have strict guidelines for publishing Scientific theories are unfinished; studies give credibility to the claim, not prove it Multiple studies decrease the likelihood of statistical anomaly Research methods Experimentation: manipulation of an independent variable under carefully controlled conditions Pros: control; can observe cause-and-effect Cons: can be artificial; ethical concerns Direct observation: observers watch and record behaviour as objectively and precisely as possible with no/minimal interference Pros: minimizes artificiality

Chapter 7: Psychology: Themes and Variations, Canadian Edition

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Psychological research Operational definition: describes the operation that will be used to measure or control a variable Aim of good scientific research is a) clarity and precision and b) relative intolerance of error Peer-reviewed articles have strict guidelines for publishing Scientific theories are unfinished; studies give credibility to the claim, not prove it Multiple studies decrease the likelihood of statistical anomaly Research methods Experimentation: manipulation of an independent variable under carefully controlled conditions Pros: control; can observe cause-and-effect Cons: can be artificial; ethical concerns Direct observation: observers watch and record behaviour as objectively and precisely as possible with no/minimal interference Pros: minimizes artificiality

Chapter 8: Psychology: Themes and Variations, Canadian Edition

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Psychological research Operational definition: describes the operation that will be used to measure or control a variable Aim of good scientific research is a) clarity and precision and b) relative intolerance of error Peer-reviewed articles have strict guidelines for publishing Scientific theories are unfinished; studies give credibility to the claim, not prove it Multiple studies decrease the likelihood of statistical anomaly Research methods Experimentation: manipulation of an independent variable under carefully controlled conditions Pros: control; can observe cause-and-effect Cons: can be artificial; ethical concerns Direct observation: observers watch and record behaviour as objectively and precisely as possible with no/minimal interference Pros: minimizes artificiality

AP Psych Chap 1 Thinking Critically With Psychological Science

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Case study a descriptive research strategy in which one person is studied in great depth Control condition the condition of an experiment that contrasts with the experimental condition and serves as a comparison for evaluating the effect of the treatment. Correlation a statistical measure that indicates the extent to which two factors vary together and thus how well one factor can be predicted from the other. Correlations can be positive or negative. Critical thinking thinking that does not blindly accept arguments and conclusions. Rather, it examines assumptions, discerns hidden values, evaluates evidence, and assesses conclusions. Culture the enduring behaviors, ideas, attitudes, and traditions shared by a large group of people and transmitted from one

SC4730 Assignments

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Environmental Science GRADED ASSIGNMENTS ITT TECHNICAL INSTITUTE SC4730 Environmental Science Onsite Course GRADED ASSIGNMENTS Environmental Science 09/04/2012 Assignments and Exercises?????????????????????? page 2 Labs????????????????????????????????.page 16 Project?...............................................................................................................page 21 Graded Assignments Unit 1 Exercise 1: Statistics and Graphing Course Objectives and Learning Outcomes In this assignment, you will interpret and graph descriptive statistics. Assignment Requirements Work in small groups to complete Problems 1-4 given in the worksheet provided by your instructor (Problems Worksheets). This is also available at the link below.

Biology SL IA

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The Effect of Ice Water On the Dominant Hand Grip Strengths of Males 16-18 Years of Age Introduction This experiment is aimed at investigating the effects of exposure to cold water on the force of one?s grip. For one to grip at their highest possible strength, the perfect conditions need to be in order. When this order is disrupted, and one?s hand temperature is critically lower than normal, the hand cannot perform its duty as intended. That is the basis behind this experiment, but why is this hap- pening to the body? What causes the hand to behave in such a manner? The cold effects the blood flow through vasoconstriction, which is the contacting of the veins and arteries, making it harder for blood

psyc notes chapter 2

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Psychology is empirical. Psychologists are committed to addressing questions about behavior through formal, systematic observation The scientific approach assumes that events are governed by some lawful order Psychologists and other scientists share three sets of interrelated goals: Measurement and description Understanding and prediction A hypothesis is a tentative statement about the relationship between two or more variables. Variables are any measurable conditions, events, characteristics, or behaviors that are controlled or observed in a study Application and control A theory is a system of interrelated ideas used to explain a set of observations. Allows to leap from description of behavior to understanding Must be testable Gradual construction

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